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UK Focuses New Radio Ads on Diversity Effort

The University of Kentucky has started an new advertising campaign that focuses on its commitment to students from a diverse background. It highlights three areas of the university that are sometimes the deciding factor when choosing a college. "Sense of Community," "Student Organizations," and "Financial Aid and Scholarships" uses real students and parents to tell their experiences with UK. The spots are currently playing in Kentucky's two largest cities, Lexington and Louisville. Cornett-IMS of Lexington, KY wrote the spots, and Dynamix Productions produced them.

Listen here:

Sense of Community

Student Organizations

Financial Aid and Scholarships
GSN-354889-D